Leads Generated
Boutique Martial Arts Marketing
Add up to $30,000 in less than 3 months.
Or we work for free until you do.
No monthly fees. We do the ads, calls, texts, emails, qualify, book, confirm, and follow-up with no-shows.
We bring them through the door. You stay on the mats.
Most Recent Client Results
Wolverine Martial Arts
Appointments Booked In 30 Days
Average Cost Per Lead
Where is your school's growth getting stuck?
Find the situation that sounds most like your school.
Need a reliable lead system?
Ads + Automations
Most AgenciesWe create the leads. You work them.
- Meta ads and landing page
- Basic email and text sequences
- Appointment reminders
You handle every conversation, phone call, trial booking, and no-show.
Getting leads but still working them yourself?
Full Service
RecommendedWe create the leads and we work them.
- Everything in Ads + Automations
- Human calls, texts, and emails
- Advanced 4-week call, email, and text nurture sequence
- Qualifying, booking, and building rapport
- Confirmation and no-show follow-up
- 5-day coverage
More trials booked. More appointments show. You stay on the mats.
Ready to scale or open another location?
Growth Partner
Aggressive Strategy for Those Who Want to Grow RapidlyWe help improve the whole growth system.
- Everything in Full Service with 7-day coverage
- After-hours AI Agents with human handoff*
- Lead reactivation campaigns*
- Website rebuild*
- Professional video and photo*
- Sales training, onboarding, and retention systems
- Larger competitor exclusion zone
*Available as an add-on.
How Zylis turns Meta ads into booked trial classes.
Every plan starts with ads, a landing page, and automations. With Ads + Automations, you work the leads. With Full Service or Growth Partner, we do.
Today
We review your programs, trial offer, goals, capacity, and territory.
Week 1
We build the campaigns, ads, landing page, and automations.
Week 2
You approve the plan and budget. We test everything, launch, and watch lead quality and volume.
Ongoing
Follow-up starts immediately. We track booked trials and improve the campaigns over time.
Capacity note: We only take on 5 new clients per month and only 1 school per area.
When you work with Zylis,
you work with us.
Michael and Parker founded Zylis, and both train jiu jitsu. They fell in love with the sport and wanted more people to have the chance to walk into a school and discover what they had found on the mats. They built Zylis to help martial arts schools reach the people who are looking for a place to begin their own journey.
Michael Woodle
Founder & CEO
Michael may only be a blue belt in jiujitsu, but that's because he spends his time studying business like most coaches study technique. He loves jiujitsu, but his true passion is helping school owners do more of what they love and less of what they don't. Through Zylis, he helps martial arts schools grow alongside owners who love their art, while giving more people the chance to discover the same positive experience he found on the mats.
Parker Wyatt
Founder & COO
Parker is a brown belt in jiu jitsu and a dedicated coach who loves seeing people succeed. With a background in marketing and market research, he uses that experience to help martial arts schools reach more people to support the growth of the martial arts community they love.
Questions
What martial arts school owners usually ask before working with us.
Will Meta ads work for my school?
Before we start, we look at your programs, your trial offer, your area, and how many new students you can take. If it does not look like a fit, we tell you on the call.
What counts as a qualified lead?
A person near your school who wants to train, fits the rules we agree on before launch, and is ready to talk about a trial class. Spam, fake contacts, and repeat leads do not count.
Do you run ads for kids programs or adult programs?
Both. Kids ads speak to the parent. Adult ads speak to the person who wants to train. We run them as separate campaigns.
How much do I need to spend on ads?
That depends on your area and your programs. We agree on the ad budget before launch. You pay Meta directly, not us.
Do I need to handle the leads or sales calls?
Ads + Automations gives you the campaigns, landing page, basic email and text sequences, and appointment reminders. Full Service adds human calls, texts, emails, qualifying, booking, rapport, confirmation, and no-show follow-up. Growth Partner adds an aggressive strategy for schools that want to grow rapidly.
When will I see the first leads?
We build the campaign during the first two weeks. Leads start coming in once the ads go live.
What do I need to provide?
Tell us about your programs, your trial offer, and the students you most want to reach. We also need account access, your logo, and photos from your school. You approve the plan before launch.
Should this replace referrals, organic content, or outbound?
No. Meta ads give your school another way to reach new students alongside the channels that already work.
Find Out What’s Holding Your School Back.
Tell us about your programs, current marketing, follow-up process, growth goals, and how many new students you can take. We will tell you which level of support makes the most sense.
Capacity note: We only take on 5 new clients per month and only 1 school per area.
Pick a time with Michael.
Loading available times...
Open scheduler